Does your Brand have Personality?

There’s this great article I found from a fantastic social media blogger (Aaron Lee voted the top 10 social media bloggers). He talked about the 8 ways to humanize your brand http://askaaronlee.com/humanize-social-media/ His list was very inspiring and I think a lot of social media sites should pick up on them. Humanizing your brand really gives your company (a distant and impersonal thing) a personality which I think makes it relevant and relatable to people. I can trust a company with a face. Brands should do more than just push products at me, they should have life and should be interesting to their followers. No one wants to keep up with a company that posts about themselves all the time. People are self involved and they want to hear about what you/your brand can do for them.
brandexpectations
Brands don’t have to be boring. Give yours a big personality, one that people can’t ignore.

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